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Global marketing strategies

"Jeannet, Jean-Pierre"

Global marketing strategies - 3 - Boston Houghton Mifflin Co. c1995 - "xxv,896p. : ill. ;24cm."

includes index

ISBN: 0395710456

Subjects--Topical Terms:
Export marketing--Management
Export marketing--Management--Case studies

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Central Library - Coimbatore

Global marketing strategies