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Marketing research within a changing information environment

"Hair, Joseph F"

Marketing research within a changing information environment - 3 - New Delhi Tata Mcgraw Hill c2006 - "xxvii,700p. : ill. ;25.5cm."

includes index

ISBN: 0070600007

Subjects--Topical Terms:
Marketing research

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Central Library - Coimbatore

Marketing research within a changing information environment