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Strategic management concepts and applications

"Certo, Samuel C"

Strategic management concepts and applications - 2 - New York Mcgraw Hill c1991 - "xxviii, 1202p. : ill. ;23cm." - Mcgraw Hill management series .

includes bibliographical references

ISBN: 0071008381

Subjects--Topical Terms:
Strategic planning

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Central Library - Coimbatore

Strategic management concepts and applications