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Data and text mining a business applications approach

"Miller, Thomas W"

Data and text mining a business applications approach - 0 - Delhi Dorling Kindersley 2008 - "xiii,178p. : ill. ;24cm."

includes bibliography and index

ISBN: 9788131721001

Subjects--Topical Terms:
Customer relations---Data processing
Data mining
Database marketing
Sales forecasting
Text mining

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Data and text mining a business applications approach