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Marketing practices in developing economy cases from South Asia

"Dholakia, Ruby Roy (ed)"

Marketing practices in developing economy cases from South Asia - 0 - New Delhi PHI Learning Pvt Ltd c2009 - "xix,308p. : ill. ;23.5cm."

includes bibliography

ISBN: 9788120337824

Subjects--Topical Terms:
Marketing--Developing countries
Marketing--Developing countries--Case studies

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Central Library - Coimbatore

Marketing practices in developing economy cases from South Asia