Managing customer value one stage at a time
"Soman, Dilip"
Managing customer value one stage at a time - 0 - New Delhi Cambridge Uni Press India Pvt Ltd c2010 - "xii,401p. : ill. ;23cm."
includes index
9788175967977
Customer loyalty
Customer relations --Management
Marketing --Management
Managing customer value one stage at a time - 0 - New Delhi Cambridge Uni Press India Pvt Ltd c2010 - "xii,401p. : ill. ;23cm."
includes index
9788175967977
Customer loyalty
Customer relations --Management
Marketing --Management