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Applied case studies in marketing

Shajahan S

Applied case studies in marketing - 0 - Delhi Primus Books 2011 - "xxxiv,558p. : ill. ;28cm.+1CD-ROM" - Go to market series .

includes bibliography and index

ISBN: 9789380607115

Subjects--Topical Terms:
Marketing--Case studies

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Central Library - Coimbatore

Applied case studies in marketing