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Branded male marketing to men

"Tungate, Mark"

Branded male marketing to men - 0 - New Delhi Kogan Page 2008 - "ix,228p. : ill. ;23cm."

includes bibliographical references and index

ISBN: 9780749454685

Subjects--Topical Terms:
Branding (Marketing)
Male consumers
Target marketing

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Central Library - Coimbatore

Branded male marketing to men