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Crafting strategy : embodied metaphors in practice

"Heracleous, Loizos"

Crafting strategy : embodied metaphors in practice - 0 - New Delhi Cambridge Uni Press India Pvt. Ltd. 2011 - "xxii,237p. : ill. ;23cm."

includes index

ISBN: 9781107664531

Subjects--Topical Terms:
Creative thinking
Metaphor -- Social aspects
Organizational behavior
Strategic planning

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Central Library - Coimbatore

Crafting strategy : embodied metaphors in practice