Vertical Cooperative Advertising in Supply Chain Management
Gerhard Aust
Vertical Cooperative Advertising in Supply Chain Management - 2015 - Springer 2015 - Contributions to Management Science .
9783319116266
Business and Economics
Operations Management
Vertical Cooperative Advertising in Supply Chain Management - 2015 - Springer 2015 - Contributions to Management Science .
9783319116266
Business and Economics
Operations Management