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Marketing research an applied approach

"Kinnear, Thomas C"

Marketing research an applied approach - 5 - New York Mcgraw Hill 1996 - "xxii,888p. ;23cm.+ 1Floppy (3.5in)"

includes index

ISBN: 0079122523

Subjects--Topical Terms:
Marketing research

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Central Library - Coimbatore

Marketing research an applied approach