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Marketing myths that are killing business the cure for death wish marketing

"Clancy, Kevin J"

Marketing myths that are killing business the cure for death wish marketing - 1 - New York Mcgraw Hill c1994 - "xxxiv, 308p. : ill. ;22cm."

Includs index

ISBN: 0070113610

Subjects--Topical Terms:
Marketing

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Central Library - Coimbatore

Marketing myths that are killing business the cure for death wish marketing