Marketing principles and perspectives
"Bearden, William O"
Marketing principles and perspectives - 2 - Boston Mcgraw Hill / Irwin c1998 - "xxxvi,615p. : ill. ;27cm."
includes index
0256218978
Marketing management
Marketing principles and perspectives - 2 - Boston Mcgraw Hill / Irwin c1998 - "xxxvi,615p. : ill. ;27cm."
includes index
0256218978
Marketing management