Normal view MARC view ISBD view

Services marketing

"Zeithaml, Valarie A"

Services marketing - 1 - New York Mcgraw Hill c1996 - "xx,700p. : ill. ;23.5cm." - Mcgraw Hill marketing and advertising series .

includes index

ISBN: 70782504

Subjects--Topical Terms:
Customer service
Marketing
Services industries--Marketing

Print
Cite
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

Central Library - Coimbatore

Services marketing