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Media selling broadcat, cable, print, and interactive

Warner, Charles

Media selling broadcat, cable, print, and interactive - 3 - New Delhi Surjeet 2004 - xiii, 598p.

ISBN: 812290176X

Subjects--Topical Terms:
Advertising
Emotional intelligence and skills
Marketing/media ecology
Media research
Media selling(Broadcast, cable, print)
Sales ethics

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Media selling broadcat, cable, print, and interactive