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Marketing research a problem solving approach

"Sudman, Seymour"

Marketing research a problem solving approach - 1 - Singapore Irwin/ Mcgraw Hill 1998 - "xli,737p. ;25.5cm.+1 Floppy(3.5in)" - Mcgraw Hill marketing and advertising series .

includes index

ISBN: 71158626

Subjects--Topical Terms:
Marketing research

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Central Library - Coimbatore

Marketing research a problem solving approach