Normal view MARC view ISBD view

Brand positioning : strategies for competitive advantage

Subroto Sengupta

Brand positioning : strategies for competitive advantage - 2 - New Delhi Tata McGraw-Hill 2005 - xiv, 297p.

Includes bibliographical references and index.

ISBN: 9780070581593

Subjects--Topical Terms:
Brand positioning
Positioning successes Brand

Print
Cite
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

Central Library - Coimbatore

Brand positioning : strategies for competitive advantage