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Mass media research : an introduction

Wimmer, Roger D

Mass media research : an introduction - 9 - New Delhi Cengage Learning 2011 - xii, 464p.

Includes bibliographical references, glossary and index.

ISBN: 9788131516720

Subjects--Topical Terms:
Mass media research
Research process -- Mass media

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Central Library - Coimbatore

Mass media research : an introduction