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Wireless rules : new marketing strategies for customer relationship management any time anywhere

"Newell, Frederick"

Wireless rules : new marketing strategies for customer relationship management any time anywhere - New York Mcgraw Hill c2001 - "xxii,330p. : ill. ;23.5cm."

includes index

ISBN: 007137437X

Subjects--Topical Terms:
Customer relations--Management
Internet marketing
Marketing

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Central Library - Coimbatore

Wireless rules : new marketing strategies for customer relationship management any time anywhere