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Improving customer satisfaction loyality and profit an integrated measurement and management system

"Johnson, Michael D"

Improving customer satisfaction loyality and profit an integrated measurement and management system - San Francisco Jossey-Bass c2000 - "xv,214p. : ill. ;23.5cm."

includes index

ISBN: 0787953105

Subjects--Topical Terms:
Customer loyalty
Customer relations
Customer satisfaction

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Central Library - Coimbatore

Improving customer satisfaction loyality and profit an integrated measurement and management system