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Business innovation in the 21st century (Record no. 12204)

MARC details
000 -LEADER
fixed length control field 03079nam a2200229Ia 4500
001 - CONTROL NUMBER
control field M11996
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250219110917.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250219s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8121929458
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name "Gupta, Praveen"
245 #0 - TITLE STATEMENT
Title Business innovation in the 21st century
245 #2 - TITLE STATEMENT
Remainder of title a comprehensive approach to institutionalize business innova
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. S Chand And Co
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2008
300 ## - PHYSICAL DESCRIPTION
Extent "xxvi,308p. : ill. ;24cm."
500 ## - GENERAL NOTE
General note includes bibliographical references and index
520 ## - SUMMARY, ETC.
Summary, etc. "Part 1 : Evolving innovation - Chapter 1 : history of innovation - history and evolution of knowledge: from stone daggers to metal , history and evolution of knowledge: language, numerals and art, evolutionary timeline, the world of innovation, great innovators: from Galileo to Edison, national innovation initiatives, understanding innovation models, knowledge innovation, institutionalizing innovation -- Chapter 2 : creativity and innovation -- definition of creativity and its components, why creativity is essential, some creativity myths, fostering creativity, what it takes to be creative, study -- collisions --bravery -- tools -- experience -- improvisation -- play -- eve of destruction? -- creativity to innovation -- practical exercise -- cases -- Chapter 3 : the conventional tools of creativity -- becoming creative -- cause and effect -- the oscar and felix approach to creativity -- letting go: waking up oscar -- structured tools of creativity -- developing creative focus -- styles of creativity -- exercising your mind -- simple mind expanders -- medium difficulty mind expenders -- advanced mind expanding exercises -- setting directions : understanding the context, manager-to-manager event -- possibility generator -- exaggerate objectives -- selection window -- suspending rules : gaining new insights, say / think -- role play -- cartoon drawing -- listening for comprehension -- thinking differently: shattering paradigms -- brain storming -- the six thinking hats -- free association -- establishing formatted work spaces : unleashing the value of surroundings -- force analysis -- card sort / affinity diagram -- mind mapping -- environment -- stimulating mechanisms : focusing energy -- five why's -- thinking words: creates method -- utilizing experiences -- reality matrix -- presentation -- Chapter 4 : Innovation in the information age -- Chapter 5 : need for innovation on demand -- Part 2 : Understanding innovation -- Chapter 6 : brain hardware and innovation processes -- Chapter 7 : framework for innovation -- Chapter 8 : Room for innovation -- Chapter 9 : Innovation deployment -- Chapter 10 : Measures of innovation -- Part 3 : Institutionalizing innovation -- Chapter 11 : Innovation in services -- Chapter 12 : Protecting the innovation -- Chapter 13 : Commercializing the innovation -- Chapter 14 : Managing innovation -- Final thoughts: wisdom of innovation."
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element "Research, Industrial--Management"
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Technological innovations--Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type BOOKS
Holdings
Date last seen Total checkouts Full call number Barcode Price effective from Koha item type Lost status Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired
19.02.2025   005:62 P8 M11996 19.02.2025 BOOKS         AMRITA SCHOOL OF BUSINESS AMRITA SCHOOL OF BUSINESS GM-7-R2 19.02.2025

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