Web advertising and marketing (Record no. 32800)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00511nam a2200217Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 16799 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250221151143.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250214s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8120317181 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kuegler Thomas J |
| 245 #0 - TITLE STATEMENT | |
| Title | Web advertising and marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Prentice-Hall |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 1999 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 536p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising -- Electronic business |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | e-mail marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Web marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | BOOKS |
| Date last seen | Total checkouts | Full call number | Barcode | Price effective from | Koha item type | Lost status | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 21.02.2025 | 004.738.5:005.658.8 P00 | 16799 | 21.02.2025 | BOOKS | AMRITA SCHOOL OF ENGINEERING | AMRITA SCHOOL OF ENGINEERING | CS96-R1 | 21.02.2025 |