Central Library - Coimbatore

Online Public Access Catalog

New emerging market multinationals (Record no. 71142)

MARC details
000 -LEADER
fixed length control field 00542nam a2200217Ia 4500
001 - CONTROL NUMBER
control field 55372
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250221155935.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250214s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781259029226
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Amitava Chattopadhyay
245 #0 - TITLE STATEMENT
Title New emerging market multinationals
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Tata McGraw Hill
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2012
300 ## - PHYSICAL DESCRIPTION
Extent xii, 335p.
500 ## - GENERAL NOTE
General note Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand building strategies
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic competency
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Rajeev Batra
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type BOOKS
Holdings
Date last seen Total checkouts Full call number Barcode Price effective from Koha item type Lost status Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Cost, normal purchase price
21.02.2025   005.21 Q26 55372 21.02.2025 BOOKS         AMRITA SCHOOL OF ENGINEERING AMRITA SCHOOL OF ENGINEERING GM14R4 21.02.2025 595.00

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