Central Library - Coimbatore

Online Public Access Catalog

Advertising : critical approaches (Record no. 78369)

MARC details
000 -LEADER
fixed length control field 00485nam a2200193Ia 4500
001 - CONTROL NUMBER
control field 62982
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250221160537.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250214s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415535236
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wharton, Chris
245 #0 - TITLE STATEMENT
Title Advertising : critical approaches
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Routledge
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2015
300 ## - PHYSICAL DESCRIPTION
Extent x, co. ill. : 228p.
500 ## - GENERAL NOTE
General note Includes bibliographical references and index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type BOOKS
Holdings
Date last seen Total checkouts Full call number Barcode Price effective from Koha item type Lost status Damaged status Not for loan Collection Withdrawn status Home library Current library Shelving location Date acquired Cost, normal purchase price
21.02.2025   659.1 Q51 62982 21.02.2025 BOOKS     Not for loan REFERENCE   AMRITA SCHOOL OF ENGINEERING AMRITA SCHOOL OF ENGINEERING RM1-R4 21.02.2025 3388.07

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