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Pricing making profitable decisions
Material type:
TextPublication details: Boston; Mcgraw Hill/Irwin; c2003Edition: 3Description: "xxvi,658p. ;24cm."ISBN: - 0071198601
| Item type | Home library | Call number | Status | Barcode | |
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AMRITA SCHOOL OF BUSINESS | 005.658.8 P3 (Browse shelf(Opens below)) | Available | M9917 |
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| 005.658.8 P3 Marketing management | 005.658.8 P3 Marketing logistics a supply-chain approach | 005.658.8 P3 Principles of marketing | 005.658.8 P3 Pricing making profitable decisions | 005.658.8 P3 Lessons from a chief marketing officer what it takes to win in consumer marketing |
includes index
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