Global brand strategy "unlocking brand potential across countries,cultures & market"
Material type:
TextPublication details: New Delhi; Kogan Page; 2004Description: "xii,260p. : ill. ;22.5cm."ISBN: - 0749442131
| Item type | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
BOOKS
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AMRITA SCHOOL OF BUSINESS | 005.659.126 P4 (Browse shelf(Opens below)) | Available | M9997 |
includes bibliography and index
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