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22 immutable laws of branding
Material type:
TextPublication details: London; Profile Books; 2003Description: "viii,179p. : ill. ;19.5cm."ISBN: - 1861976054
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BOOKS
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AMRITA SCHOOL OF BUSINESS | 005.659.126 P3 (Browse shelf(Opens below)) | Available | M10949 |
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| 005.659.126 P3 Understanding consumers building powerful brands using consumer research | 005.659.126 P3 Brand mindset | 005.659.126 P3 Brand manners how to create the self-confident organisation to live the br | 005.659.126 P3 22 immutable laws of branding | 005.659.126 P4 Brands and branding | 005.659.126 P4 Global brand strategy "unlocking brand potential across countries,cultures & market" | 005.659.126 P4 18 Immutable laws of corporate reputation creating protecting & repairing your most valuable asset |
includes index
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