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Advertising and sales promotion
Material type:
TextPublication details: New Delhi; Excel Books; 2008Edition: 3Description: "xiv,658p. : ill. ;24cm."ISBN: - 9788174466396
| Item type | Home library | Call number | Status | Barcode | |
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AMRITA SCHOOL OF BUSINESS | 005.659.1 P8 (Browse shelf(Opens below)) | Available | M12640 |
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| 005.659.1 P7 Advertising and promotion an IMC approach | 005.659.1 P7 Instant advertising | 005.659.1 P8 Advertising and sales promotion | 005.659.1 P8 Advertising and sales promotion | 005.659.1 P9 Advertising and promotions an IMC perspective | 005.659.1 P9 Truth lies and advertising the art of account planning | 005.659.1 P9 Seven lost secrets of success million dollar ideas of Bruce Barton America's forgotten gen |
includes bibliography and index
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