Advertising and promotion an integrated marketing communications perspective
Material type:
TextPublication details: New Delhi; Tata Mcgraw Hill; 2010Edition: 7Description: "xxxiii,1075p. : ill. ;24cm."ISBN: - 9780070144965
| Item type | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
BOOKS
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AMRITA SCHOOL OF BUSINESS | 005.659.1 Q (Browse shelf(Opens below)) | Available | M13236 |
includes index
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