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Kleppners advertising procedure

By:

"Russell, Thomas J"

Contributor(s):

"Lane, Ronald W"

Material type: Text

Text

TextPublication details: New Jersey; Prentice Hall; c1996Edition: 13Description: "xviii, 799p. : ill. ; 27cm."ISBN:

0132284871

Subject(s):

Advertising--Management

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Holdings
Item type	Home library	Call number	Status	Barcode
BOOKS	AMRITA SCHOOL OF BUSINESS	005.659.1 N6 (Browse shelf(Opens below))	Available	M1756

includes index (I -1 to I - 15)

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