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Creating customer value the path to sustainable competitive advantage
Material type:
TextPublication details: Ohio; Thomson Executive Press; c1995Edition: 1Description: "xv,279p. : ill. ;24cm."ISBN: - 0538838477
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AMRITA SCHOOL OF BUSINESS | 005.658.818 N5 (Browse shelf(Opens below)) | Available | M1883 |
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| 005.658.818 N5 Winning the service game | 005.658.818 N5 Selling today building quality partnerships | 005.658.818 N5 Winning the service game | 005.658.818 N5 Creating customer value the path to sustainable competitive advantage | 005.658.818 N5 Customer loyalty how to earn it how to keep it | 005.658.818 N5 Key accounts are different solution selling for key account managers | 005.658.818 N6 Selling the way your customer buys |
includes index
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