What's in a brand? building brand equity through advertising
Material type:
TextPublication details: New Delhi; Tata McGraw-Hill; 1998Description: xxiii, 335pISBN: - 74632019
| Item type | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
BOOKS
|
AMRITA SCHOOL OF ENGINEERING | 005.659.126 N80 (Browse shelf(Opens below)) | Available | 16369 |
Includes index.
There are no comments on this title.
Log in to your account to post a comment.