Lifestyle and event marketing building the new customer partnership

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TextPublication details: New York; Mcgraw Hill; c1994Edition: 1Description: "xvi,263p. : ill. ;23.5cm."ISBN:

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Holdings
Item type	Home library	Call number	Status	Barcode
BOOKS	AMRITA SCHOOL OF BUSINESS	005.346 N4 (Browse shelf(Opens below))	Available	M3861

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Previous	005.346 N1 Horizontal management beyond total customer satisfaction	005.346 N3 Customer focused marketing : actions for delivering greater internal and external customer satisfaction	005.346 N4 Command performance the art of delivering quality service	005.346 N4 Lifestyle and event marketing building the new customer partnership	005.346 N5 Aftermarketing : how to keep customers for life through relationship marketing	005.346 N6 "Wide angle vision : beat your competition by focusing on fringe competitors,lost customers and rogue employees"	005.346 N6 Loyalty effect hidden force behind growth profits and lasting value	Next