Advertising principles and practice

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Material type: Text

TextPublication details: New Delhi; Pearson Education; 2006Edition: 7Description: xxxi, 592pISBN:

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Holdings
Item type	Home library	Call number	Status	Barcode
BOOKS	AMRITA SCHOOL OF ENGINEERING	005.659.1P00;P6 (Browse shelf(Opens below))	Not for loan	50760

Previous	No cover image available	No cover image available	No cover image available
Previous	005.659.1 P00 Advertising principles and practice	005.659.1M90 Advertising management : concepts and cases	005.659.1P00 Behind powerful brands : from strategy to campaign	005.659.1P00;P6 Advertising principles and practice

Includes glossary and index

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Central Library - Coimbatore