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Marketing strategy

By:

Ferrell O C

Contributor(s):

Material type: Text

Text

TextPublication details: Australia; Thomson/South-Western; 2002Edition: 2Description: "xxvi,469p. ;24cm"ISBN:

9812431330

Subject(s):

Marketing

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Holdings
Item type	Home library	Call number	Status	Barcode
BOOKS	AMRITA SCHOOL OF BUSINESS	005.658.8.21 P2 (Browse shelf(Opens below))	Available	M8304

"includes endnotes,company,subject and name indexes"

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