"Alsop, Ronald J" <br/><br/>
18 Immutable laws of corporate reputation  creating protecting & repairing your most valuable asset 

 - New Delhi  Kogan Page  2004 
 - "xii,306p. : ill. ;24cm." 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>0749443332 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products--Management<br/>Corporate image<br/>Corporations--Public relations