Mukund A (ed) <br/><br/>
Case studies marketing management vol 2 

 - Hyderabad  ICFAI Press  2003 
 - "vii,186p. :ill. ;23cm." 
<br/><br/><label>ISBN: </label>8178811227 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management--Case studies