"Chaston, Lan" <br/><br/>
Knowledge based marketing  the twenty-first century competitive edge 

 - New Delhi  Response Books  2004 
 - "xi,274p. : ill. ;24.5cm." 
<br/><br/> includes bibliographical references and index 
<br/><br/><label>ISBN: </label>817829396X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Knowledge management<br/>Marketing