"Panda, Tapan K" <br/><br/>
Building brands in the Indian market 

 - New Delhi  Excel books  c2004 
 - "xxix,433p. : ill. ;24cm." 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>8174463917 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand building