"Loudon, David" <br/><br/>
Marketing management  text and cases 

 - 1 
 - Delhi  Atlantic Publishers And Distributors  c2005 
 - "xiii,373p. : ill. ;21.5cm." 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>8126904887 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management