"Aaker, David A" <br/><br/>
Strategic market management 

 - 6 
 - New Delhi  Wiley India  c2001 
 - "xiv,338p. : ill. ;23cm." 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>8126509252 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management