"Paley, Norton" <br/><br/>
Managers guide to competitive marketing strategies 

 - 3 
 - New Delhi  Viva Books  2007 
 - "x,412p. : ill. ;24cm." 
<br/><br/><label>ISBN: </label>8130903490 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.