"Dwyer, Robert F" <br/><br/>
Business marketing  "connecting strategy, relationships and learning" 

 - 3 
 - New Delhi  Tata Mcgraw Hill  2008 
 - "xxii,684p. : ill. ;24cm." 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>0070220913 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing