TY  - BOOK
AU  - "Jain, Gautam Raj"
AU  - "Ahluwalia, Raunica"
TI  - Marketing communications industry
SN  - 9788178298689
CY  - New Delhi
KW  - Advertising--India
KW  - Entrepreneurship--India--Case studies
KW  - Marketing--India
KW  - Public relations--India
N1  - includes index
ER  -