"Cortada, James W" <br/><br/>
TQM for sales and marketing management 

 - 1 
 - New York  Mcgraw Hill  c1993 
 - "xv,232p. : ill. ;23cm." 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>0071132473 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management<br/>Sales management<br/>Total quality management