"Dholakia, Ruby Roy (ed)" <br/><br/>
Marketing practices in developing economy  cases from South Asia 

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 - New Delhi  PHI Learning Pvt Ltd  c2009 
 - "xix,308p. : ill. ;23.5cm." 
<br/><br/> includes bibliography 
<br/><br/><label>ISBN: </label>9788120337824 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Developing countries<br/>Marketing--Developing countries--Case studies