"Dalgic, Tevfik (ed)" <br/><br/>
Handbook of niche marketing  principles and practice 

 - 0 
 - Mumbai  Jaico  2007 
 - "xxii,256p. : ill. ;24cm." 
<br/><br/> includes bibliography and index 
<br/><br/><label>ISBN: </label>8179926257 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Market segmentation --Case studies