TY  - BOOK
AU  - "Thompson , Arthur A"
AU  - "Gamble, John E"
AU  - "Peteraf, Margaret A"
TI  - Crafting and executing strategy
SN  - 9781259004766
CY  - New Delhi
KW  - Business planning
KW  - Strategic planning
N1  - includes index Replaced with ed. 19 on 3.4.19 [Old ed. 18]
ER  -