"Alpert, Jed" <br/><br/>
Mobile marketing revolution  how your brand can have a one-to-one conversation with every 

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 - New Delhi  Tata Mcgraw Hill  2012 
 - "xv,223p. : ill. ;23cm." 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>9781259029196 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in marketing<br/>Electronic commerce