TY  - BOOK
AU  - "Cambie, Silvia"
AU  - "Ooi, Yang-May"
TI  - International communications strategy
SN  - 9780749460709
CY  - New Delhi
KW  - Intercultural communication
KW  - Leadership
KW  - Public relations
KW  - Social media
N1  - includes index
ER  -